Mobile TV chip will eventually come together to accelerate the arrival of the Dragon TV 820 TV

As we all know, the chips used in smart TVs and smart phones are processors based on the ARM core architecture. However, due to differences in the use of televisions and mobile phones, they are often divided into two categories. Commonly found on mobile phones are cell phone chips produced by Qualcomm, MediaTek, Samsung, and Hass. TVs generally use powerful TV decoding chips such as Morning Star, Jing Chen, and Rockchip.

In particular, the current smart TV industry is in the midst of fierce competition, making the Morningstar MStar MSD6A928 specifically designed for smart TVs to dominate the 2015 high-end TV chip market. The future seems to be limitless. But the stagnation of the TV chip in 2015 also caused busy manufacturers who were busy in the rush to suffer from anxious waiting. Then is there no new TV chip, no way to hit the gimmick of hardware performance? the answer is negative.


At the end of 2015, Smart TVs were directly loaded with Qualcomm's Snapdragon 810 chip, which differed from the mobile phone chip by only one communication baseband. Why do you do this? The reason is simple. Xiaolong 810 chip is the first mobile phone chip that can completely decode H.264 (AVC) and H.265 (HEVC) format video. This shows that for the first time in the video decoding capability, the smart phone chip is integrated with the TV chip.

In fact, Qualcomm TV cores have not been heard since Xiaolong 600. At the beginning of 2014, Qualcomm announced that it had given up its smart-TV special processor, the Panlong 802, which was already nearing the end of its production period. This made people embarrassed. Basically, it was widely believed that Qualcomm had given up its smart TV chip. Unexpectedly, the night before 2016, the field of smart TV chips began to re-emerge, and the Xiaolong 810 smart TV turned out to be an infinite fantasy. How could Xiaolong 820 TV be far behind?


In my opinion, even if Qualcomm does not intend to enter the TV market, this spark of the star has already started. In the future, we can see that more smart TVs use special chips developed for mobile phones, and the latest Snapdragon 820 will also move into TVs earlier. For no reason, since the mobile phone chip can hardly solve 4K video, and the performance is even more powerful, why don't manufacturers use it? Swords go ahead and win surprises is always the king of victory.


Here, I can not help but worry about the morning star, Jing Chen, Rockchip micro-enjoyment. Although the MStar MSD6A928 is currently the strongest chip for smart TVs, you are always on the lookout for all your peers. TV chip makers should reflect on this. If you lag behind your competitors in terms of hardware performance valued by the new generation of users, you will be hard hit. The price war can only be played for a while, like chronic poison to quench your thirst. Only chips that are more powerful than their opponents can be the final winner.

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