On January 16th, 2016, the China Household Electrical Appliances Business Association, together with Samsung and other major brands of curved surface television manufacturers, and core member units of the Association from all regions of the country, initiated the “2016 China Curved Television Festival†and unveiled the ceremony.
The opening of the "First China Surface TV Festival" aims to build 2016 into the first surface television market in China's home appliance market through the strategy of "promote consumption, increase sales, and boost market". Curved TVs lead the mainstream of high-end home appliance market and continue to increase the proportion of surface TV sales.
At the conference, the latest and most advanced curved TV high-end products brought by Samsung and other brands were brought together. They were arranged in the exhibition area of ​​the vast curved TV promenade of nearly 100 meters, and the video screen was played for everyone through the curved TV promenade on site. The guests on the scene presented a shocking viewing experience after a long period of time.
Technology matures Samsung curved TVs favored by the market
At the Consumer Electronics Show in Berlin, Germany, TV giant Samsung launched the world’s first curved 4K TV, stunning four. After two years of mainstream TV manufacturers in China and abroad, such as Samsung, have actively exerted their efforts to preheat and accumulate curved screen products. At CES 2016, Samsung introduced the world’s first non-column SUTV TV KS9500, which once again showed the world the latest With the most advanced and sophisticated surface technology, surface television can be said to be mature in technological innovation and product diversification.
In the background of the overall slowdown in sales of color TVs, the mainstream TV companies in the market are trying to use differentiated innovation to highlight the challenges. After nearly three years of market development, as well as product performance, hardware, and other aspects, the curved TV has been obtained. The favor of consumers has become a major trend in the development of the color TV industry.
In the conference guest dialogue session, Liu Junguang, deputy general manager of Samsung Electronics Greater China, said that the surface brings not only changes in appearance, but also a new visually disruptive experience. Samsung has defined the surface as a mark of the brand's high-end models and will greatly enrich the product line. With wider viewing angles, better contrast, immersive experience, and more realistic and distortion-free images, these advantages of curved TVs make them a worthy darling of home appliance stores.
At the same time, Samsung has become the first choice for users to buy curved TVs with its perfect surface design, stringent color requirements, and a strong lineup of high-end products. Display Search data shows that in the global curved TV market, Samsung’s share is as high as 80.7%.
According to the data from Ovid Cloud Network, by the end of 2015, Samsung and other big color TV manufacturers launched the surface
Multi-channel cooperation to promote high-end curved TV will become the next outlet in the industry
Peng Baoquan said: At present, the development of curved TV has become a general trend. In 2015, curved TV became a veritable high-end TV representative with 89% UHD penetration rate, 99% large screen ratio, and nearly 100% smart coverage. The convening of the first China Surface TV Festival can be said to be an epoch-making event that enables Chinese TV manufacturers to join hands to create a "curvature creation" and will surely lead the development of China's curved TV industry into a new journey.
In the development trend of curved TVs, the surface display technology of Samsung Display and curved surface manufacturing companies are all making great efforts to innovate surface technologies and products. In the downstream channel distribution segment, dozens of core home appliance channel distributors, and about two-thirds of the country’s regional market share leading leading local market leading home appliance chain retailers, are using curved TV as the starting point. The curved surface is the starting point for the high-end home appliance consumer market, driving the transformation of the terminal home appliance stores to the high-end market, and the market penetration rate of curved screen products has risen rapidly.
Under the joint promotion of upstream and downstream manufacturers, companies, and channels, 2016 will become the year for the popularity of curved TVs, and the surface TV penetration rate will increase rapidly. The television screen has experienced “evolution†from convex to flat and from flat to curved. This represents the development of science and technology and the inevitable trend of development. In the next few years, curved TVs are expected to grow at a rapid rate of 100% to 200%. Curved TVs will also become the next outlet for the Chinese TV industry following the "high", "big" and "intellectual."
In order to actively cooperate with the curved TV festival, Samsung TV fully benefits from the sales channels. We hope that through the preferential activities at the beginning of the year, more friends who have not experienced the quality of the surface TV due to the price will have a high-end fashion in the coming year. The surface of the TV, thereby promoting the further development and popularity of curved TV.
It is reported that Samsung will launch promotional activities from January 11 to January 31, 2016. As long as you enter the electronics store, you can enjoy the following benefits:
First, buy big and send small
During the promotion period, purchase the 88-inch JS9900 large-screen surface ultra-high-definition television, you will receive a 65-inch JU6800 large-screen surface ultra-high-definition TV, the country limited to 60 units, while stock lasts. At the same time, during the promotion period, if you purchase a Samsung Curved Surface TV (excluding 88-inch JS9900) at a designated store, you will receive a 32-inch flat-panel TV of the specified model. The number is limited to 500 units nationwide and on a first-come-first-served basis.
Second, cash bonus
During the promotional period, if you purchase Samsung Curved TV at a designated store, you will also have the chance to receive a maximum amount of $500 WeChat red envelopes, which is limited to 5,000 tickets nationwide, on a first-come-first-served basis.
Three, free rack
During the promotion period, if you purchase a large-screen curved TV with a size of 75 inches or more and choose to install it on a wall, you will receive a free imported Korean wall mount.
For details, please see the local store poster.
The first China Surface TV Festival
The opening of the "First China Surface TV Festival" aims to build 2016 into the first surface television market in China's home appliance market through the strategy of "promote consumption, increase sales, and boost market". Curved TVs lead the mainstream of high-end home appliance market and continue to increase the proportion of surface TV sales.
Curved TV promenade
At the conference, the latest and most advanced curved TV high-end products brought by Samsung and other brands were brought together. They were arranged in the exhibition area of ​​the vast curved TV promenade of nearly 100 meters, and the video screen was played for everyone through the curved TV promenade on site. The guests on the scene presented a shocking viewing experience after a long period of time.
Technology matures Samsung curved TVs favored by the market
At the Consumer Electronics Show in Berlin, Germany, TV giant Samsung launched the world’s first curved 4K TV, stunning four. After two years of mainstream TV manufacturers in China and abroad, such as Samsung, have actively exerted their efforts to preheat and accumulate curved screen products. At CES 2016, Samsung introduced the world’s first non-column SUTV TV KS9500, which once again showed the world the latest With the most advanced and sophisticated surface technology, surface television can be said to be mature in technological innovation and product diversification.
In the background of the overall slowdown in sales of color TVs, the mainstream TV companies in the market are trying to use differentiated innovation to highlight the challenges. After nearly three years of market development, as well as product performance, hardware, and other aspects, the curved TV has been obtained. The favor of consumers has become a major trend in the development of the color TV industry.
Liu Junguang, Deputy General Manager of Samsung Electronics Greater China
In the conference guest dialogue session, Liu Junguang, deputy general manager of Samsung Electronics Greater China, said that the surface brings not only changes in appearance, but also a new visually disruptive experience. Samsung has defined the surface as a mark of the brand's high-end models and will greatly enrich the product line. With wider viewing angles, better contrast, immersive experience, and more realistic and distortion-free images, these advantages of curved TVs make them a worthy darling of home appliance stores.
At the same time, Samsung has become the first choice for users to buy curved TVs with its perfect surface design, stringent color requirements, and a strong lineup of high-end products. Display Search data shows that in the global curved TV market, Samsung’s share is as high as 80.7%.
According to the data from Ovid Cloud Network, by the end of 2015, Samsung and other big color TV manufacturers launched the surface
TV high-end products, in the North Guangzhou-Shenzhen penetration rate has reached the total market size of 25.6%, 65 inches and above the penetration rate has exceeded 50%, Samsung curved surface TV is as much as 74%, curved TV has become the domestic TV consumer market hot products .
Multi-channel cooperation to promote high-end curved TV will become the next outlet in the industry
Peng Baoquan said: At present, the development of curved TV has become a general trend. In 2015, curved TV became a veritable high-end TV representative with 89% UHD penetration rate, 99% large screen ratio, and nearly 100% smart coverage. The convening of the first China Surface TV Festival can be said to be an epoch-making event that enables Chinese TV manufacturers to join hands to create a "curvature creation" and will surely lead the development of China's curved TV industry into a new journey.
In the development trend of curved TVs, the surface display technology of Samsung Display and curved surface manufacturing companies are all making great efforts to innovate surface technologies and products. In the downstream channel distribution segment, dozens of core home appliance channel distributors, and about two-thirds of the country’s regional market share leading leading local market leading home appliance chain retailers, are using curved TV as the starting point. The curved surface is the starting point for the high-end home appliance consumer market, driving the transformation of the terminal home appliance stores to the high-end market, and the market penetration rate of curved screen products has risen rapidly.
Under the joint promotion of upstream and downstream manufacturers, companies, and channels, 2016 will become the year for the popularity of curved TVs, and the surface TV penetration rate will increase rapidly. The television screen has experienced “evolution†from convex to flat and from flat to curved. This represents the development of science and technology and the inevitable trend of development. In the next few years, curved TVs are expected to grow at a rapid rate of 100% to 200%. Curved TVs will also become the next outlet for the Chinese TV industry following the "high", "big" and "intellectual."
In order to actively cooperate with the curved TV festival, Samsung TV fully benefits from the sales channels. We hope that through the preferential activities at the beginning of the year, more friends who have not experienced the quality of the surface TV due to the price will have a high-end fashion in the coming year. The surface of the TV, thereby promoting the further development and popularity of curved TV.
It is reported that Samsung will launch promotional activities from January 11 to January 31, 2016. As long as you enter the electronics store, you can enjoy the following benefits:
First, buy big and send small
During the promotion period, purchase the 88-inch JS9900 large-screen surface ultra-high-definition television, you will receive a 65-inch JU6800 large-screen surface ultra-high-definition TV, the country limited to 60 units, while stock lasts. At the same time, during the promotion period, if you purchase a Samsung Curved Surface TV (excluding 88-inch JS9900) at a designated store, you will receive a 32-inch flat-panel TV of the specified model. The number is limited to 500 units nationwide and on a first-come-first-served basis.
Second, cash bonus
During the promotional period, if you purchase Samsung Curved TV at a designated store, you will also have the chance to receive a maximum amount of $500 WeChat red envelopes, which is limited to 5,000 tickets nationwide, on a first-come-first-served basis.
Three, free rack
During the promotion period, if you purchase a large-screen curved TV with a size of 75 inches or more and choose to install it on a wall, you will receive a free imported Korean wall mount.
For details, please see the local store poster.