Yesterday afternoon, Tencent held a press conference to formally launch the brand “Penguin TV†that represents its Internet TV business. This is another aggressive product that tried to enter other fields after Tencent’s YING was released at CES.
Do not think that this is a new smart TV, in fact it is an overall software solution for Internet TV and smart set-top boxes, or in other words, is a TV version of Tencent video plus optimized software development for third-party smart TVs and Set-top box manufacturers.
It is reported that this Tencent "Penguin TV" has already reached cooperation with a number of Internet TV licensees and hardware manufacturers to provide users with very rich high-definition video content and diversified product choices. Relying on the massive copyright content of Tencent Video, “Penguin TV†has built a powerful and rich resource base. From movies, TV dramas to variety shows, sports, animations, concerts, etc., Tencent already has more than 6 million hours of video content.
Currently, “Penguin TV†also includes 100% of the films in the domestic cinemas, and simultaneously introduces Hollywood blockbusters from Warner, Disney, Universal, Sony, Paramount and other international film companies, including Ninja Turtles. Come out, explore Jack 2: Never return, Mission Impossible 5: Mysterious kingdoms, ants, and the now-popular Star Wars movie series and other super 1400 departments, the content is unprecedentedly powerful.
In addition, Penguin TV can automatically provide different resolutions such as 4K, Blu-ray, or ultra-clear according to the screen size and network quality, allowing users to enjoy the ultimate cool experience at the on-site theater. At the same time, easy login through the QQ account, you can achieve cloud synchronization with the PC, mobile viewing history and collection records, and intelligent push according to the synchronous data at each end, allowing users to experience a truly intelligent experience.
It seems to be particularly beautiful to depict, that is, to use the Q currency to continuously drill when you use it? After all, when it comes to charging, it is more difficult for many domestic users to accept it. Even the current LeTV, which has a relatively high recharge rate, has users who have not used the renewal fees for more than one year after their members used it. But for Tencent, which started with members and various diamonds, it is just another way to collect money. Can it succeed now? I am afraid we still have to look at the loyalty of QQ or WeChat users. After all, now, LeTV, iQiyi, Youku Tudou and others have strong competitiveness. At this time, unlike QQ, the pattern of unification of the rivers and lakes is not the case.
On the other hand, Lenovo's video whale, which has been soaring a while ago, was connected to its smart TV. However, from the conference, it was not disclosed or labeled as a partner. I am afraid that many of them also have a little bit of fraud.
Looking at the TVOS 2.0 that was developed by the SARFT before, and with the smell of gunpowder between various manufacturers, I am afraid this year's smart TV will be a fierce battle...
Do not think that this is a new smart TV, in fact it is an overall software solution for Internet TV and smart set-top boxes, or in other words, is a TV version of Tencent video plus optimized software development for third-party smart TVs and Set-top box manufacturers.
It is reported that this Tencent "Penguin TV" has already reached cooperation with a number of Internet TV licensees and hardware manufacturers to provide users with very rich high-definition video content and diversified product choices. Relying on the massive copyright content of Tencent Video, “Penguin TV†has built a powerful and rich resource base. From movies, TV dramas to variety shows, sports, animations, concerts, etc., Tencent already has more than 6 million hours of video content.
In addition, Penguin TV can automatically provide different resolutions such as 4K, Blu-ray, or ultra-clear according to the screen size and network quality, allowing users to enjoy the ultimate cool experience at the on-site theater. At the same time, easy login through the QQ account, you can achieve cloud synchronization with the PC, mobile viewing history and collection records, and intelligent push according to the synchronous data at each end, allowing users to experience a truly intelligent experience.
On the other hand, Lenovo's video whale, which has been soaring a while ago, was connected to its smart TV. However, from the conference, it was not disclosed or labeled as a partner. I am afraid that many of them also have a little bit of fraud.