Recently, users who bought Changhong's CHiQ TV Q2EU and Q2N models are getting an implicit benefit: After the TV is turned on, the system will display a system upgrade reminder. The user can upgrade to HDR status with a single key operation, and the quality of the TV display is significantly improved. Promote. After the user's upgrade is completed, Changhong CHiQ TV will become the first brand of HDR TV market share.
On the Changhong CHiQ TV Q2EU new media experience event held in Beijing on December 29th, Changhong product engineers demonstrated the whole process of HDR upgrade for Changhong CHiQ TV, and compared the quality improvement of TV display before and after the upgrade. Have a deeper understanding of HDR TV's picture quality.
HDR: TV Trends Shows Mainstream Trends in 2016
In 2015, the TV industry showed a number of technologies, such as OLEDs, ULEDs, quantum dots, and so on, that could compete with each other and turn one another in against each other. Several parties believe that they are the next generation of display technology, once diametrically opposed to each other. The only consensus is that everyone's focus is on quality. It is also in this situation that HDR suddenly emerged as a dark horse and caught the attention of the industry.
HDR's full name is High-DynamicRange, which means high dynamic range processing technology. People who use smart phones to take photos may not be too familiar with the term. Using HDR mode to take pictures in a mobile phone camera can enhance the details of the dark and overly bright areas so that the dark places and the bright places can be seen clearly. On television, HDR can play a greater role by controlling the lightness and darkness of images in different areas of television, providing TV viewers with more dynamic range and image details, and better reflecting the vision in the real environment. effect.
Changhong CHiQ TV Q2EU equipped with HDR technology
As early as September 2015, the IFA Show in Germany, Changhong, Samsung, Sharp and other mainstream TV companies are equipped with new HDR technology; not long ago, Panasonic, LG and Sony also based on HDR technology launched a new fall TV. With the integration of mainstream brands, the HDR camp has grown stronger. According to industry insiders, HDR can exhibit a very high color range, display more details of the picture, and will become the mainstream display technology in 2016.
HDR color gamut comparison
Changhong One-click Upgrade HDR Early Buy Early Enjoy
With 4K becoming the standard for television, major TV manufacturers are superimposing TV picture quality through the superposition of technology. As the new darling of display technology, HDR is the focus of several mainstream brands. Changhong has been working with MTK on R&D and cooperation to break the chip's difficulty in HDR video decoding. Its biggest feature is that it can carry out software upgrade iterations on existing Changhong TVs.
The biggest advantage of this feature is that consumers no longer need to wait or wait and wait for the technology to become more mature and then buy, because as long as the Changhong CHiQ TV is purchased, you can quickly upgrade to a 4K+HDR chip source with one-click upgrade. High-definition television. Not only can we quickly take the lead in enjoying the latest technology, but also reduce the cost of replacing the TV and extend the life cycle of the TV. Currently, Changhong CHiQ TVs, including Q2EU, Q2N, Q2R, Q2C, etc., have already supported this feature.
Changhong CHiQ TV Q2N equipped with HDR technology
It is reported that Changhong CHiQ TV upgraded to HDR status has a significant improvement in picture quality performance: a higher brightness display, a more pure black display, and a stronger color gradation. By incorporating the playback and decoding capabilities of 4K resolution, high dynamic range (HDR) video into Changhong's CHiQ TVs, consumers can experience a more stunning picture quality experience than current ordinary TVs.