Into the B-side VR field, Hewlett-Packard and Indian PVR Cinemas reached a cooperation

According to foreign media reports, Hewlett-Packard has built a new factory in India to provide VR device experience to consumers in Supermarket Cinemas in Noida, India. At present, Hewlett-Packard and Indian PVR cinemas have reached a cooperation to set up VR equipment in the cinema lounge, which has become part of PVR ECX consumption. There are four experience cabins in this VR lounge, which includes HP's Omega gaming laptop.

Consumers who purchase PVR ECX movie tickets can perform a series of immersive VR experiences in the theater lounge, such as science fiction scenes, horror scenes and famous drama scene experiences. The experience of the lounge is provided to PVR ECX movie ticket consumers free of charge in the initial period (15 days), after which a small fee will be charged.

Among them, the experience of the VR lounge was supported by Bollywood star Ranbir Kapoor. At the opening ceremony of the experience room, Ranbir publicly stated that the VR experience was very good, and may even be the main reason for some consumers to come to the cinema (not to watch movies). .

This cooperation is HP's first attempt to enter the field of motion picture VR. Ketan Patel, Senior Director of HP (Individual Systems) in Hewlett-Packard Co., Ltd., will further explore ways of cooperation with PVR and further explore ways to touch and feel virtual reality.

In 2016, there was a news report that Hewlett-Packard saw the Indian young people and children's community keen on the big market for video games, so it increased its investment in New Delhi, which is mainly used for virtual reality (VR) and augmented reality ( AR) technology research and development, while planning to expand VR technology to the Indian cinema market. The foreign media's report verified HP’s plans for Indian cinemas at that time. At the time, HP’s official stated that it would cooperate with the Indian government to cooperate in education in the field of digitalization and intelligence.

In addition to Hewlett-Packard as a computer manufacturer in the VR field to enter the B-side, one after another with the corporate government, as well as previous Dell and big friends. ToB will be aimed at the needs of users, combining different features of the big friends VR helmets and different performance of the Dell computer, for users to introduce a wider range of product choices. In addition to major companies, Microsoft's HoloLens Readiness Program has collaborated with Volvo, Autodesk, Case Western Reserve University, Trimble, Audi, and NASA's Jet Propulsion Laboratory in the United States to embed VR technology in hospital medical and other fields.

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