Qinshang Optoelectronics IPO will become the focus of attention in the industry on the 26th.

[Higher LED News]

The CSRC issued a notice on the evening of October 21, saying that the Board of Directors of the China Securities Regulatory Commission will review the initial application of Dongguan Qinshang Optoelectronics Co., Ltd. on October 26.

According to the prospectus, Qinshang Optoelectronics Co., Ltd. plans to issue 46.835 million shares, accounting for 25% of the total share capital after the issue. The total share capital after the issuance is about 187 million shares, and plans to raise funds of 463,433,300 yuan.

Funds raised as planned will be invested in "LED Outdoor Lighting and Landscape Lighting Projects, LED Indoor Lighting Projects, LED Lighting R&D Design Center Projects and Corporate Operations Management Center Projects". Among them, the LED outdoor lighting and landscape lighting project plans to invest 203,381,400 yuan, the LED indoor lighting project plan investment amount is 141,195,500 yuan, the LED lighting R&D and design center project plan investment amount is 76,601,400 yuan, the company operation management center project plan investment The amount is 423.310 million yuan.

The outdoor lighting market is highly competitive

According to the prospectus, Qinshang Optoelectronics' main business includes LED landscape lighting, LED functional lighting, LED display and LED special lighting. Among them, LED functional lighting based on high-power white LED lighting technology is the main aspect of its main business. And the direction of development, at the end of the reporting period, its proportion of the company's main business income accounted for more than half.

Among the company's main business income, the proportion of LED outdoor lighting products increased from 19.79% in 2008 to 53.98% in the first half of 2011. However, the company's market share in the domestic outdoor semiconductor lighting sector has shown signs of decline, from 19.42% in 2010 to 15.31%.

According to the high-tech LED reporter, there are not many manufacturers promoting LED street lamps in China in 2009. The products are not very mature. At that time, the LED street lamps of Qinshang Optoelectronics have been launched for two or three years, so the market is also more acceptable, competition from peers. It is not very intense.

In 2009, many LED street lamp companies joined the ranks, and the competition in the domestic LED street lamp market began to intensify in 2010. At the same time, the implementation of LED streetlight projects by local governments and streetlight management offices became rational, which indirectly led to a slowdown in the growth of the LED streetlight market.

Street lighting is basically a public project, and government investment is a key factor driving market development. However, if there is no added value or social benefit for any product, it is quite difficult to form a sound market by government investment alone. That is, the government may let the market surge in the evening, or it may disappear overnight.

Despite the recent wave of LED street lighting projects in various parts of the country, most manufacturers have become optimistic about the size of the domestic LED street lamp market. However, in fact, many construction or government tenders have a significant gap between the scale of implementation and the scale of the plan. Coupled with the entanglement of local interests, the expected market benefits that manufacturers can obtain remain to be seen, and should not be overly optimistic.


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